Case Study of Commercial Refrigerator Installation | ‘Philtration’, a hideaway bar where signature cocktails using Thai herbs are specialty

24/03/2023

Samurai Asia Editorial Department

Philtration

▲ Inside look of the Philtration

As a case study of Hoshizaki's commercial refrigerators, we are covering "Philtration," a hideaway bar in the heart of Siam. We talked with Mr. Tawatchai, the manager, about the key points in choosing the refrigerator and the after-sales service of SUPERIOR FOOD SERVICE, the authorized distributor of Hoshizaki in Thailand,

“Philtration”, a chic hideaway bar renovated from a pharmacy dispensary

This is the first bar & restaurant created by ELYSIUM ENTERPRISE, an operator of restaurant, pub, and bar business, which opened in 2020. It features cocktails made with Thai herbs. The bar has a menu of 24 signature drinks, each of which uses a different herb.

▲ Philtration’s drink menu

Located in the basement, the bar was created by renovating the dispensary room of the "Moe Mee" pharmacy. The bar, where customers can enjoy signature cocktails in a space that retains the atmosphere of a former dispensary room, has gained the support of a foreigner as well as Thai customer

Philtration

▲ Interior of the Philtration on Soi Kasemsan 3

Hoshizaki's Undercounter-type refrigerator that combines stable cold storage functionality with space saving

Philtration HOSHIZAKI

▲ Mr. Tawatchai, manager of Philtration

Mr. Tawatchai, manager of Philtration, lists the following requirements for the refrigerators used in the bar:
・Stable temperature control of drinks
・Product quality and reliability
・After-sales service and service team
・Appropriate size

Materials that require refrigeration include champagne and sparkling wine, which require constant refrigeration temperature. As a result of considering the desired conditions of use, they arrived at HOSHIZAKI undercounter chiller . The refrigerator was purchased through SUPERIOR FOOD SERVICE, Hoshizaki's authorized distributor in Thailand.

HOSHIZAKI Commercial refrigerator undercounter type

▲ Hoshizaki's undercounter chiller

One of the deciding factors in the selection of this refrigerator was its size. In a limited space, it is important to be able to maximize the use of it. Hoshizaki's undercounter chiller is not only a refrigerator, but also has a wide range of uses, such as a cooking table and a glass stand, and its strength lies in the fact that it can significantly and effectively utilize the space inside the bar.

HOSHIZAKI Commercial refrigerator table type

▲ Refrigerator undercounter chiller that can also be used as a glass stand

Zero breakdowns or problems throughout 3 years of use Reliable Hoshizaki’s after-sales service

This bar & restaurant opened in 2020, but was forced to shut down operations due to the spread of coronavirus infection and suspended its business only six months after opening. Since it was necessary to keep wines refrigerated even during the shutdown, the refrigerators continued to operate during the store closure, and have been in normal use for about three years without major problems.

"We have not had any major problems since the installation, and we are very satisfied with both the product functions and services. The cold storage functionality of the refrigerator is stable and we have never had any breakdowns or problems.

We are also satisfied with the service provided by SUPERIOR FOOD SERVICE, who comes for regular inspections and maintenance. For restaurant, bar, and hotel operators looking for a quality chiller that can maintain proper temperatures, Hoshizaki’s products should be able to meet all their needs. Not only the product features, but also the added value such as expert advice and prompt after-sales service were one of the deciding factors in our decision to install Hoshizaki."

Interview cooperation: Philtration

▲ The entrance of Philtration

Open all year round
Monday - Friday 18:00 PM - 0:00 AM
Saturday - Sunday 18:00 PM - 2:00 AM
The bar & restaurant is located on Soi Kasemsan 3, in the basement of a house with an orange fence. Free parking for 40 cars is available on the left side of the alley entrance.

【Authorized Distributor of Hoshizaki Thailand】
SUPERIOR FOOD SERVICE

SUPERIOR FOOD SERVICE HOSHIZAKI ตู้เย็นเชิงพาณิชย์ เครื่องทำความเย็น

Address: 19/1-2 Phatthana Chonnabot 2 Road, Khlong Song Ton Nun, Lat Krabang, Bangkok 1052

Email: info@superiorfoodservice.co.th
Tel: +66(0)2-184-9780

If you are looking for commercial refrigerators and freezers, ice makers, dishwashers, etc. in Thailand, please contact us using the inquiry form below.

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